Lub sijhawm tshiab tau coj los rau hauv peb lub neej niaj hnub ntau ntau lo lus sib txawv uas peb tsis paub dab tsi ua ntej. Piv txwv li, "khoom kim heev" - yog dab tsi? Yam khoom lossis qhov tshwm sim dab tsi nws sawv cev? Cia peb saib, vim siv nws sab xis thiab sab laug, ntau tus yuav tsis nkag siab nws lub ntsiab lus.
Lub ntsiab lus ntawm "khoom kim heev"
Qhov no yog dab tsi? Zoo li ntau lwm lo lus niaj hnub no, qhov no kuj tuaj rau peb los ntawm lus Askiv. Luxury - splendor, khoom kim heev, we alth, kev lom zem thiab txaus siab. Qhov no yog txhais lus Askiv noun.
philosophy
Nws tsis yog qhov xav tias lo lus no txhais tau tias tsuas yog "khoom kim heev" khaub ncaws lossis tshuaj pleev ib ce - uas yog cov khoom kim heev thiab cov khoom lag luam. Lub tswv yim no, qhov tseeb, txhais cov style thiab lub tswv yim ntawm lub neej uas ib lub voj voog uas tib neeg muaj peev xwm muaj peev xwm muaj.
Khoom kim heev - yog dab tsi? Qhov no yog ib hom "tag" uas tuaj yeem dai ntawm cov kev pabcuam, kev ua si, tsheb, vaj tse, uas muaj tus nqi pheej yig txawm tias hu ua "middle class". Hauv lwm lo lus, khoom kim heev yogib ntu ntawm cov khoom thiab cov kev pab cuam uas tsim nyog rau cov neeg muaj nyiaj ntau uas tsuas yog yuav tsum tau noj lawv raws li lawv qhov tshwj xeeb.
khoom kim heev. Dab tsi yog?
Khoom kim heev tsis yog "khoom kim heev" thiab tsis yog lub npe ntawm "cov neeg tseem ceeb ntu". Nws sawv ntau dua li cov ntsiab lus no thiab txhais tau tias tsis muaj dab tsi siab dua thiab "txias" dua li nws tsis muaj nyob hauv qhov xwm txheej.
Tshuaj pleev ib ce, perfumery, khaub ncaws khoom kim heev yog qhov nkag siab tshaj plaws thiab txawm tias nkag tau los ntawm cov neeg tseem ceeb nyob ib puag ncig. Tab sis nws tseem yog cov khw noj mov tshwj xeeb ("5 hnub qub"), zaub mov (dawb caviar, Krug champagne), cov khoom siv hauv tsev (Westvision TV), tsheb, yachts, hniav nyiaj hniav kub nrog cov pob zeb tseem ceeb, saib, hiav txwv thiab caij ski chaw so, tsev so, boutiques, kev zoo nkauj. cov tsev kho mob, xinesmas, uas txoj kev mus rau ib tug mere mortal tsuas yog kaw.
Status so
Nyob hauv tebchaws Iziv muaj ib lub chaw so hu ua "Cleopatra Luxury Resort". Lub npe nws tus kheej hais txog nws cov xwm txheej tshwj xeeb, ua kom pom tseeb tias tsis yog txhua tus tuaj yeem muaj peev xwm nyob ntawm no.
Lub chaw so no nyob ntawm thawj ntug dej hiav txwv ntawm Hiav Txwv Liab thiab nyob hauv thaj chaw ntawm Sinai Peninsula nto moo (ze ntawm tshav dav hlau "Sharm el-Sheikh"). Nws suav nrog 9 lub tsev sib cais tsim rau ntawm pob zeb zoo heev. Lawv tsev 324 chav qhua, 152 ntawm cov uas muaj cov khoom kim heev. Cleopatra Luxury Resort yog 5-hnub qub chaw nyob, yog li koj yuav tsis pom ib chav ntawm no tsawg dua $ 1,000. e. (ib hnub).
Complexboasts ib tug nyias tus kheej puam, ib tug themed pas dej ua ke, khw nojmov thiab tuav, ib tug pub, ib tug nightclub. Muaj qhov chaw rau ntaus pob tesniv thiab billiards. Kuj tseem muaj qhov chaw dhia dej ntawm thaj chaw ntawm lub tsev so. Muaj ib qho kev ua si sib cais thiab kev tsim kho vaj tse rau menyuam yaus.
Txhua chav muaj nruab nrog ntshav, lub sam thiaj lossis terrace, cua txias, txhua yam koj xav tau siv, internet. Cov neeg so tuaj yeem mus ntsib kws kho mob zaws, gym, thiab koom nrog ntau yam kev ua si hauv dej.
Ntu khoom kim heev kuj suav nrog cov tsev so xws li Atlantis (Bahamas), Ritz-Carlton (Nyiv), Westin Excelsior (Rome), Four Seasons Hotel (New York), Palms Casino Resort (Las Vegas), Thawj Tswj Hwm Wilson Tsev so (Geneva), Martinez Hotel (Cannes), thiab lwm yam. Khoom kim heev so chaw so: Bahamas, Barbados, Miami, Virgin Islands, Maldives, Seychelles, Belize thiab Fiji Islands.
Yuav ua tau thiab zoo li
Ntu "khoom kim heev" yog suav tias yog ib qho ntawm feem txhim kho, cog lus thiab mus sij hawm ntev. Yav dhau los, nws tau koom nrog qhov muaj txiaj ntsig ntawm European ntiaj teb, tab sis tam sim no nws tau nce zuj zus hauv Suav teb, qhov twg kev noj cov khoom kim heev tau nce ntau zaus hauv xyoo tas los no.
Raws li cov kws tshuaj ntsuam, cov neeg siv khoom kim heev tuaj yeem muab faib ua 3 pawg. Thawj pab pawg yuav suav nrog cov neeg nplua nuj, cov thawj coj ntawm tsoomfwv, cov nom tswv, cov neeg sawv cev ntawm tsev neeg muaj koob muaj npe, uas cov qauv khoom kim heev yog qhov tseem ceeb.
Pab pawg thib ob sawv cev los ntawm cov txheeb ze, menyuam yaus, cov neeg hlub, poj niam,Cov niam txiv ntawm cov neeg saum toj no, ua lub neej zoo nkauj vim lawv txoj haujlwm tshwj xeeb hauv zej zog.
Cov pab pawg kawg yog tsim los ntawm cov uas xav xyaum lossis ua piv txwv ua tus sawv cev ntawm cov neeg siab. Lawv yuav cov khoom ntawm tus nqi luv, nkag mus rau hauv cov nuj nqis los qhia txog lawv cov xwm txheej "tshwj xeeb" thiab koom nrog pawg neeg xaiv. Txawm li cas los xij, cov neeg no tsis muaj cov khoom siv thiab kev sib raug zoo.
Kev txhim kho thiab kev cia siab ntawm "khoom kim heev"
Raws li tau hais ua ntej, Tuam Tshoj tau dhau los ua cov neeg siv khoom zoo nkauj.
Cov kws tshuaj ntsuam tau suav tias Lub Tebchaws Celestial yuav muab kwv yees li 50% ntawm cov txiaj ntsig ntawm tag nrho lub ntiaj teb cov khw muag khoom kim heev. Feem ntau, cov nyiaj tau los ntawm cov neeg muag khoom kim heev kom txog rau thaum 2020 yuav nce li ntawm 9-10 feem pua txhua xyoo. Txawm hais tias muaj teeb meem nyiaj txiag tas mus li, kev lag luam khoom kim heev yuav txhim kho, nrog rau kev yuav khoom, kev yuav khoom thiab muag ntawm cov tuam txhab thiab cov npe. Cov neeg muag khoom tshiab yuav nrhiav txoj hauv kev sib txawv thiab cov tswv yim los kov yeej cov chaw lag luam uas muaj kev cia siab.
Lub sijhawm no, xws li cov khoom lag luam xws li Chanel, Louis Vuitton, Rolex, Salvatore Ferragamo, Hermes tseem nyob "mastodons" thiab cov tuam txhab khoom kim heev. Cov neeg tuaj saib ntawm lub khw muag khoom kim heev yog 10% ntawm tag nrho cov neeg yuav khoom hauv ntiaj teb (kwv yees li 680 lab tus tib neeg). Muaj tseeb tiag, los ntawm 2025 yuav tsum muaj ob npaug ntxiv.