Cov chaw khaws khoom lag luam yog qhov tsis txaus ntseeg niaj hnub no thoob plaws tebchaws Russia. Koj tuaj yeem pom cov khw no yam tsis muaj kev zam hauv txhua lub nroog loj. Cov khw muag khoom hauv Moscow niaj hnub no muaj ntau lub khw muag khoom rau txhua tus saj thiab nyiaj txiag. Txawm li cas los xij, txawm tias ib tus neeg txawj ntse yuav tsis qhia koj yuav ua li cas xaiv qhov zoo tshaj plaws ntawm lawv. Tom qab tag nrho, lub tswv yim ntawm "zoo tshaj" hauv cov ntsiab lus no yog cov ntsiab lus uas nws tuaj yeem ua haujlwm ua tsaug ntau los qhia ib yam dab tsi.
Yuav ua li cas teb cov lus nug ntawm qhov twg cov khoom zoo dua, qhov twg tus nqi qis dua ntawm lub sijhawm tshwj xeeb, yog tias muaj thiab ntau yam tuaj yeem hloov pauv ntau zaus hauv lub hli? Nws yooj yim dua los xaiv cov khoom nyiam uas yuav ua raws li koj tus kheej nyiam, lossis tej zaum tsuas yog ntawm qhov chaw yooj yim rau koj.
thawj Tshuag
Cov khw muag khoom lag luam tseem hu ua cov luv nqi, los ntawm lus Askiv "txo" - luv nqi. Twb tau los ntawm lawv lub npe nws yog qhov tseeb tias lawv muag cov khoom nrog luv nqi. Feem ntau, lub npe no yog siv nyob rau hauv kev sib raug zoo nrog lub tswvyim ntawm "Tshuag chaw ntawm cov khaub ncaws branded." Moscow muaj nyob rau hauv ntau qhov chawmuag khoom los ntawm cov khoom qub. Thiab qee lub khw muag khoom tshwj xeeb, piv txwv li, hauv cov khoom siv hauv tsev uas tshuav dhau los ntawm lub caij dhau los. Los yog qee zaus, nrog rau kev sib yuav, feem ntau pom tsis tau rau leej twg tsuas yog cov chaw tsim khoom. Kev txo nqi ntawm cov ntsiab lus no tuaj yeem ncav cuag 60-70% ntawm tus nqi qub.
hom kev ua haujlwm no tau nthuav dav hauv Tebchaws Europe thiab Amelikas, txij li nws tau tsiv mus rau peb lub tebchaws. Cov khw muag khaub ncaws hauv Moscow thawj zaug qhib thaum ntxov xyoo 2000. Niaj hnub no, ntau tshaj 15 xyoo tom qab, ob peb tus neeg nyiam ua lag luam tuaj yeem xav txog lawv lub neej yam tsis muaj cov luv nqi no. Ntau lub khw muag khoom uas qhib rau lub sijhawm ntawd tseem qhib hnub no. Ntawm lawv yog cov loj xws li Tshuag Center, Fashion Bazaar.
Pobulary
Cov khw muag khoom hauv Moscow tau txais txiaj ntsig tiag tiag tsuas yog ob peb xyoos dhau los. Tom qab ntawd lawv cov lej tau nce ntau zaus, thiab cov neeg siv khoom lag luam loj hlob zuj zus. Ntxiv nrog rau cov khw muag khoom, cov khw muag khoom lag luam kuj tseem qhib hauv Moscow. Cov "cov neeg muag khoom muag" no feem ntau yuav cov khw muag khoom me me.
khoom tuaj qhov twg
Cov khw muag khoom hauv Moscow tau ntxiv los ntawm ntau qhov chaw. Yeej nws yog:
- Txog ntawm cov khoom qub. Lawv yuav luag tas li. Thaum lub caij siab, 10-15% ntawm cov khoom tsis muag tseem nyob hauv warehouses. Kuj tseem muaj lub caij ua tiav tsawg, thaum tsis muaj ntau tshaj 80-70% ntawm cov khoom muag. Lub caij ntsoog yog txiav txim siab thaum 50% lossis ntau dua ntawm cov khoom tsis muag tseem nyob hauv warehouses.
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NtauIb qho kev kub ntxhov ntawm kev lag luam niaj hnub, uas lawv sim daws nrog kev pab ntawm cov dej xau, yog overproduction. Hauv cov xwm txheej zoo li no, kev xa khoom ntau dhau tuaj yeem mus ncaj qha mus rau cov luv nqi, hla lub khw muag khoom lag luam. Cov xwm txheej zoo li no tsis tshua muaj tshwm sim. Tom qab tag nrho, ntau lawm yog ib tug complex multifaceted txheej txheem.
- Cov khoom lag luam nrog kev tsim khoom tsis raug. Feem ntau qhov kev sib yuav no tsis pom los ntawm leej twg tsuas yog cov chaw tsim khoom. Thiab nws tshwm sim tias nws tshem tawm cov nqi qis dua qhov luv nqi muab.
- Kev lag luam tsis raug, kev tshaj tawm tsis raug, kev ua haujlwm tsis muaj zog ntawm cov neeg muag khoom hauv chav muag khoom tuaj yeem ua rau qhov tseeb tias cov khoom lag luam zoo tseem tsis tau muag.
Cov khoom mus ntev ua ntej mus txog cov chaw muag khoom hauv Moscow. Cov chaw tsim khoom xa cov khoom mus rau lub khw muag khoom lag luam, los ntawm qhov chaw lawv mus rau lub khw muag khoom classic. Siv ib feem ntawm cov khoom sau tseg nyob rau hauv lub qhov rais, lub khw tswj kev muag khoom nrog cov luv nqi me. Feem ntau, xws li kev muag khoom muag feem ntau ntawm cov khoom qub. Txhua yam uas tshuav yog pauv mus rau lub khw muag khoom hauv khw. Hauv Moscow, qhov chaw nyob ntawm cov chaw muag khoom no paub zoo rau cov neeg siv khoom tsis tu ncua, thiab cov khoom tuaj yeem pom muaj nrog cov luv nqi tseem ceeb, feem ntau tus nqi poob los ntawm 50-70% ntawm qhov qub.
Cov neeg muag khoom sib txawv ntawm ob hom tseem ceeb: cov khoom lag luam, tseem hu ua monobrand, lawv muag cov khoom ntawm ib hom thiab feem ntau yog cov tuam txhab tsim khoom tshwj xeeb. Qhov thib ob hom yog ntau hom, cov khoom ntawm ntau lub npe tau pauv ntawm no,thiab qhov sib txawv tuaj yeem tsis tsuas yog nyob rau hauv nqe, zoo thiab muaj koob meej ntawm cov chaw tsim khoom. Cov khoom lag luam tuaj yeem koom nrog ntau qhov chaw ntawm lub teeb kev lag luam. Hauv cov gigamarkets, koj tuaj yeem nrhiav tau txhua yam khoom uas tus neeg yuav xav tau.
Hnub no, ntau lub khw muag khoom lag luam ntawm cov npe nrov xws li Nike, Reebok, Benetton, Adidas thiab lwm yam qhib txhua hnub hauv Russia.
Tej zaum muaj ntau ntau cov khoom lag luam hauv Moscow. Ntawm lawv yog cov thawj coj xws li "Stock Center", "Centre Discount", "Stock Mania" thiab ntau lwm tus.
Tshuag chaw hauv Moscow
Tsis xav tias muaj ntau lub khw muag luv nqi sib txawv hauv Moscow.
Lub khw tuaj xyuas tshaj plaws yog "Stock Center" hauv Moscow, qhov chaw nyob ntawm cov ceg hauv qab no yog "Stock Center":
- 123022, Moscow, st. Rochdelskaya 15, lub tsev 35.
- 105120, Moscow, st. Zolotorozhsky Val, 40.
- 127015, Moscow, st. Butyrskaya 6.
